Chartered in 1989, the Sales & Marketing Council of Columbia was formed based on the idea that in order for our local industry professionals to be successful we would need to educate, motivate and support anyone involved in new home sales. The council was developed within the Home Builders Association of Greater Columbia and with the help of eight extremely dedicated board members, grew to more than 150 members in it's first year and was also awarded Best New Sales & Marketing Council by the National Association of Home Builders. 
  
     Education  We have continued to maintain those principles that were the foundation for our council by offering our members access to the latest educational courses offered by NAHB with CSP, IRM and MIRM designations as well as our very popular ABC's of Building, which gives attendees a hands-on look at the building process.  See the SMC Education Calendar here.
     Recognition  Every February we hold Columbia's most prestigious industry awards program, The REGAL Awards, which recognizes "Real Estates' Greatest Achievers and Leaders". The Gala is a highly anticipated event for all of our members.  Awards are given out in categories ranging from advertising to product design. We also celebrate the achievements of our members with new home sales in excess of 1 million dollars with the REGAL Circle Agent and Sales Manager Awards.
     Giving Back to the Community  From 2003 through 2009 the Sales & Marketing Council adopted St. Lawrence Place, a program of Trinity Housing Corporation which provides thirty units of transitional housing for homeless families in Columbia, as their official philanthropy. We have worked closely with the organization in many activities and fund-raisers such as: Adopt-A-Family, SMC Workday, Cleaning Supplies Drive, School Supply Basket Drive and most recently our Camp Bob project. 
     Networking  There is always a networking opportunity when you become a member with our Sales & Marketing Council. We encourage every member to become as actively involved as possible and attend many of the great events we have throughout the year such as our Realtor Day Luncheon at Parade of Homes, Quarterly Breakfast Meetings, Preview Parties, After Hours and Sneak Peek for the Tour of Homes. 
 
     

      

 
 

2010 SMC Board of Directors

Chairman-  Mike Lowman, Mike Lowman Homes   mike@mikelowmanhomes.com 
Vice-Chairman- Edwin Gerace, Russell & Jeffcoat Realtors, Inc. mail@609sold.com 
Treasurer- Marlene Sheard, Bank of America  marlene.sheard@bankofamerica.com 
Secretary- Jennifer Harding, Coldwell Banker United Realtors jenniferharding1@yahoo.com 
Imm. Past Chairman- Beth Gardner, Realty & Marketing Services Bethgardner@realtyandmarketing.com 
Past Chairman- Nancy Nelson, Russell & Jeffcoat Realtors, Inc. nancynelson@realtyagent.com 
   
Publicity/Marketing- Ashley Dooley, McGuinn Group  ashley@mcguinnhomes.com 
REGAL Awards - Susan Longshore, Essex Homes SE   slongshore@essexhomes.net 
Membership- Michelle Rabun, SCE&G    mrabun@scana.com 
Program- Rob Haney, Essex Homes SE    rhaney@essexhomes.net 
Education- Judy Downing, Russell & Jeffcoat Realtors, Inc.  jdowning@russellandjeffcoat.com 
Community Service- Shelia Harvey, Harvey, Casterline & Vallini, LLC sheilaharvey@hcvlaw.com 
Ambassadors- Debra Warner, Rymarc Homes   dawarner@nvrinc.com
Media Representative- Toni Huggins, The State Newspaper  thuggins@thestate.com